WYKŁAD

WHAT: Lecture/ wykład (w języku angielskim)
WHEN: 19:00, Thursday, 25th February 2010
WHERE: Instytut Teatralny vis-a-vis CSW (Zamek Ujazdowski)
Entrance free. Registration: info@creativehub.pl  

"First hand advice from a creative business consultant.
How can Poland learn from the successes and failures of London and succeed first time?". 

Christopher Lockwood przez wiele lat prowadził renomowane pismo Wallpaper*. Obecnie jest dyrektorem kreatywnym
i wydawniczym Distill Magazine i szefem Craft London. Założył również firmę konsultingową zajmującą się doradztwem o charakterze kreatywnym i designerskim. 

WARSZTATY

WHAT: Creative Business Recipe for success WORKSHOPS
WHEN: 10:00-14:00, Friday 27th Feb 2010 OR 10:00-14:00, Saturday 28th Feb 2010 
WHERE:  Creative Hub Targowa, ul. Targowa 46/5
COST:  280zł brutto. Registration: info@creativehub.pl 

9.45-10.00 Registration & coffee

 
10.00-10.30 Introduction
Creating a winning combination of creative and business experience
Sales, marketing, networking, pricing and commercial know-how are as important to the success of a design business as the creative talent itself

10.30-11.45 Session 1: Creative networks
How to spread risk, reduce costs and share opportunities by working together with other creative businesses and sectors. Fashion, design, architecture, publishing and digital industries can share knowledge, resources, perspective and even buildings and clients. 

11.45-12.15 Coffee & snack

 
12.15-13.30 Session 2: Pricing for success
Setting the right price will make or break your business. Being the cheapest doesn't always mean you will win. How to justiy higher prices and afford to deliver a better service. How to help clients to understand the value of design and brand

13.30-14.00 Q&A/ Open discussion

Ekskluzywne warsztaty w małym gronie przekażą Ci narzędzia i zainspirują!